Blow Salon + Blow Beauty is one of Brisbane’s most considered destinations for hair, beauty and self-care. Located within Albion Fine Trades, the brand brings together elevated hair artistry and results-led beauty treatments under one roof, creating a complete experience for the modern client.

Mōdiv supports Blow across creative direction, creative strategy, brand strategy, campaign development, graphic design, copywriting and social media. Our role is to help shape how the brand is seen, felt and communicated across every touchpoint - from the overarching campaign concept, to the visual language, written messaging, content direction and day-to-day social presence.

Through a strategic and creative lens, Mōdiv has worked with Blow to refine the way both the salon and beauty offering are presented, ensuring the brand feels elevated, cohesive and commercially aligned. This has included the development of campaign ideas, shoot concepts, social media storytelling, service-led content, graphic design assets, brand messaging and copy across digital platforms.

The focus has been to communicate more than individual appointments. It is about telling the story of Blow as a destination - a place where hair, beauty and confidence come together in one considered space. From polished campaign rollouts to refined social media direction, Mōdiv continues to support Blow in building brand awareness, strengthening its positioning and creating content that feels premium, intentional and true to the client experience.

With Blow Salon and Blow Beauty now operating as one connected brand experience, Mōdiv’s work continues to centre on creative strategy, consistency and meaningful brand communication - ensuring every piece of content, design and campaign works together to elevate the brand.